skills.
highly skilled developing and designing brand identities.
html + css
highly skilled in customising WordPress, Mobirise, EasyStore and Shopify templates to build responsive and brand-centric websites.
adobe illustrator + adobe photoshop
highly skilled in designing brand identities, merchandise and promotional materials; adequately skilled in digital illustration.
highly skilled in brand management, ecommerce management, project management and team management.
adobe premier pro
highly skilled in video editing.
adobe after effects
skilled in developing eye catching motion graphics.
experience.
el nahl honey.
Brand Designer.
2022 — present.
el nahl produces 100% pure black seed honey from egypt.
- develop visual guidelines for the brand’s rebranding.
- oversee that all visual assets and communications are aligned with the brand’s identity.
- conduct market research and develop campaigns alongside marketing team.
- oversee website redesign development project.
- manage creative design team.
- oversee photography and video production.
- work closely with 3rd party service providers for projects related to branding.
- manage and maintain ecommerce website.
- conduct market research, develop product packaging concept and design.
- design event collaterals and marketing materials.
- design social media content.
persatuan kebajikan malar hijau.
official secretary.
2021 — 2022.
non-profit organisation focusing on the empowerment, development and sustainability of the aging society.
- create event proposal for grant application.
- organise and oversee the events and annual meetings.
- assist chairman in management of society.
projects.
etcetera creative resources.
Creative Director.
2022 — present.
www.etc-etera.co
ig: @etcpaperco
etcetera. is a multidisciplinary creative studio with a strong minimalist and spiritual emphasis designed to elevate and enable independent businesses and organisations with digital design.
- web design
- graphic design
- brand identity
- client management
- Hei Schools Cyberjaya (early education centre)
- Kenyir For Life (eco conservation)
- Axon Childrens Centre (early education centre)
- Pusat Aktiviti Warga Emas (PAWE) Lembah Pantai
- Irau Sports (modest fashion)
- Messrs Svetlana Nordin & Co. (law firm)
- Tala Records Asia (music store and event company)
- Alka System (electrical and energy services)
- Cangkuk (fashion brand)
- Evergreen Society (NGO)
sonikl studio.
Creative Director.
2017 — 2021.
An alternative independent creative studio.
- Sonikl app, 2018.
- designed the ui/ui of the app.
- prepared project proposal and applied for cradle grant (successfully entered stage 2 of presentation).
- Revive Arcade Festival, 2021.
- designed ux and user flow.
- managed the development of the festival’s website including managing the development team.
- worked closely with the event organiser and game developer to successfully launch the festival within the stipulated deadline.
- The Fruit Bat Fundraiser, 2021.
- designed and developed ecommerce fundraising website.
- ecommerce management.
- client management.
- Sonikl Records. 2020.
- managed band and produced the band’s album.
- Cyberjaya Multimedia Festival, 2018.
- organised event and managed creative, marketing, operations and volunteering teams to successfully launch the festival.
- prepared project proposal and conducted presentations to stakeholders and potential collaborators to secure financial and in kind sponsorships.
- oversee the festival’s art direction to ensure that all visual marketing and communication collaterals are aligned with the brand’s identity.
- Cyberjaya Music Festival, 2017.
- organised event and managed creative, marketing, operations and volunteering team to successfully launch the festival.
- prepared project proposal and presented to stakeholders and potential collaborators.
- oversee the festival’s art direction, designed and produced all event and marketing collaterals.
- Rimba (NGO)
- Revive Arcade Festival 2021 (virtual music and gaming festival)
- iamrain (musician)
- M Nasir (musician)
- Golden Mammoth (musician)
- Axon Childrens Centre (child education)
- Aussolusi (vintage brand)
- web design
- graphic design
- brand identity
- brand management
- client management
Seamless Society.
Creative Director and principal instructor.
2011 — 2020.
An independent knowledge–sharing platform focusing on tailoring related skill development.
- Tailoring Hack Workshops (2011 – 2020).
- developed the tailoring hack tailoring method.
- organised independent workshops for individuals and groups.
- Jelujur (2016–2017).
- Participated in Hari Hasanah 2017 (officiated by the then Prime Minister) held at PPR Seri Semarak as embroidery and beadwork instructor.
- Created digital content for Youtube focusing on art, craft and sewing tutorials.
- Fugee School, Gombak supported by UNHCR (2015).
- organised and conducted craft and sewing workshops for refugees held at Fugee School, Gombak as principal instructor over multiple weekends.
- produced education module.
- Keep Calm and Sew workshop series at Outdated, Publika (2012).
- organised and conducted a series of workshops where participants learn how to develop their own textile design using fabric stamping and tie dye, and turn the finished textile design into their own tote bags and cushion covers.
- produced education module.
- unhcr
- fugee school gombak
- think city
- principal instructor
- creative direction
- project management
- client management
zvsh studio.
Creative Director.
2011 — 2020.
A minimalist fashion design and tailoring studio established in 2011.
- Null and Subtle.
- developed brand strategy and designed brand’s visual guidelines.
- creatively develop the concepts of all collections and campaigns.
- participated in Borneo Fashion Week 2017 in Kuching, Sarawak.
- ZVSH.
- presented collection to fashion valet and eventually became one of the earliest labels featured in Fashion Valet.
- Spotted on local celebrities such as Fazura, Aishah Sinclair, Liyana Fizi and Vivy Yusof.
- Designed and produced costumes for music videos by local independent musical acts such as Enterprise (Cecile La Lumiere MV), Reset To Zilch (Shtriga MV) and Massacre Conspriracy (Kingslayer MV).
- fashion valet
- reset to zilch
- enterprise
- brand identity
- brand strategy & development
- creative direction
- fashion design
- tailoring
- client management
features.
Harian Metro, 2018.
TV3 Borak Kopitiam, 2018.
BFM radio, 2017.
Featured as organiser for Cyberjaya Music Festival 2017.
Borneo Fashion Week 2017.
Featured fashion designer.
Tongue in Chic, 2012.
Featured in ‘Top 10 Local Brands of 2012’ article for ZVSH studio.
DBKL Kul Sign Festival 2010.
Featured Fashion Designer for Disney’s Tron Legacy.
MDec Malaysia Inovatif 2010.
Featured Fashion Designer.
Invention, Innovation & Design 2010 by Research Management Institute.
Featured in exhibition and shortlisted for IID Award.
Berita Minggu, 2007.
The Shoplifters featured in newspaper article ‘Gaya Vintaj Digilai Semula’.